---
title: "Case: Digital Strategy & Advertising for REPEAT Fitness"
description: "REPEAT Fitness — Read about how I worked with REPEAT Fitness"
url: "https://www.mickyweis.com/en/case/repeat-fitness/"
source: "https://www.mickyweis.com/en/case/repeat-fitness/"
---
Abonnement

# REPEAT Fitness

Read about how I worked with REPEAT Fitness

REPEAT Fitness Abonnement

Facebook & Instagram Advertising

200% Growth

Google Ads Campaigns

Across both Denmark & Sweden

KPIs & Tracking

Subscription sales tracking

Short introduction

REPEAT Fitness is an urban gym concept with a unique layout compared to most fitness centres.

With a focus on diverse training styles, a bold urban atmosphere, and high-quality equipment, REPEAT has established a fresh presence in the Danish fitness industry—positioning themselves as a strong competitor to the major player, Fitness World.

Today, the chain has locations in Aarhus, Odense, Copenhagen and Malmö.

![Micky Webinar 4](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201074%20870'%3E%3C/svg%3E)

![Micky Webinar 3](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201074%20870'%3E%3C/svg%3E)

![Knowledge Center for Digital Commerce](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201074%20800'%3E%3C/svg%3E)

![Micky Webinar 5](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201074%20870'%3E%3C/svg%3E)

The solution

REPEAT approached me to help define their digital strategy and strengthen their online advertising.

They needed assistance building KPIs and dashboards through Google Tag Manager—providing reporting for their board of directors while also improving internal visibility on marketing performance.

I was responsible for managing their Facebook & Instagram campaigns, as well as running Google Ads and YouTube advertising.

It has been a great partnership where we gained valuable insights into data and performance within a subscription-based business model.

![Micky Weis, digital strategy guru and consultant, in a black jacket.](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20300%20300'%3E%3C/svg%3E)

Recommendation “

> When having Micky on your team, you can be sure to have a passionate, hands-on, structured and creative digital strategy guru. With a perfect mix of experience, innovation, creativity and data you can be certain that Micky is the perfect candidate to reach your goals. His experience across several industries and his ability to stay up to date with the latest digital trends and development makes him one of the most valuable consultants & digital strategist in the market. Micky would be an incredible addition to any team, in any industry, regardless of the timeline of your organisation. I hereby offer my warmest recommendation of Micky.

Fady Allan Marketing Manager, REPEAT A/S

### Get a no-obligation offer

I base my approach on your business. I analyze your data—how can we take your current revenue or size to the next level?

- Are there potential growth hacks?
- Is everything set up correctly?
- Where can we scale, and what can we cut back on?

These are the questions I ask myself and my clients, whom I truly consider as partners.

Usually replies within 24 hours

## Tell me where you are and I will tell you what I would do

You do not need a finished brief. A couple of lines about your situation is enough — I will come back with what I would tackle first.

- ✓ **No pitch**You get an answer, not a sales meeting.
- ✓ **No lock-in**Month to month, if we go ahead.
- ✓ **Straight to me**No account manager in between.

<!--THE END-->

![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20100%20100'%3E%3C/svg%3E) ![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20100%20100'%3E%3C/svg%3E) ![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20100%20100'%3E%3C/svg%3E) ![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20100%20100'%3E%3C/svg%3E) ![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20100%20100'%3E%3C/svg%3E) 79 have written a recommendation [Read them](https://www.mickyweis.com/en/recommendations/)

## More cases

[Dubaipetfood  
\
E-commerce **Dubaipetfood**  
\
More about how I worked with Dubaipetfood  
\
Facebook & Instagram advertising Digital strategy Tracking](https://www.mickyweis.com/en/case/dubaipetfood/)

[SlikhaarTV  
\
E-commerce **SlikhaarTV**  
\
Read about how I worked with SlikhaarTV  
\
2 million Webshop External CMO](https://www.mickyweis.com/en/case/slikhaartv/)

[Daniel Paarup  
\
Personlige brands **Daniel Paarup**  
\
Read about how I worked with Daniel Paarup  
\
Personal Branding Advertising Web Design](https://www.mickyweis.com/en/case/daniel-paarup/)

## Sitting with something similar?

Book fifteen minutes. No pitch — just an honest talk about where you stand.

[Book a call](https://www.mickyweis.com/en/external-cmo/) [Follow along on LinkedIn](https://www.linkedin.com/in/mickyweis/)