Online marketing
Online Marketing – What’s all the fuzz? Marketing is not a new concept that has just been taken off the shelf. From various models to offline media—marketing is believed to date back to the 1700s. During the Industrial Revolution, it became easier for consumers to purchase goods and services, making it more attractive for businesses to create visibility.
Fast forward to technological advancements, especially with the rise of computers, the internet, and later smartphones, which have revolutionized the way we think about marketing. Our ability to collect data has opened up new opportunities to personalize our advertising.
Over the past 10 years, I’ve been working specifically with marketing, and for the last 5-7 years, I’ve focused intensively on data analysis. The knowledge I’ve gained over these years and through numerous cases is something I now want to pass on to you if you find it interesting.
Below, you can find the blog posts I’ve written that I consider relevant to marketing—particularly the online approach to the topic.
