--- title: "The simple way to show your products in Facebook ads" description: "Easily connect your webshop products to Facebook – follow the simple steps and start reaching more customers today." url: "https://www.mickyweis.com/en/products-facebook-ads/" source: "https://www.mickyweis.com/en/products-facebook-ads/" published: "2020-06-15T16:28:41+00:00" --- ![brevkasse marketing top 1](https://www.mickyweis.com/wp-content/uploads/2021/04/brevkasse-marketing-top-1.png) To use your website products in your advertising, you need to connect what is called a “catalog” to your ad setup. You do this inside your Facebook Business Manager, where you can upload a catalog. It is possible to add products manually – but this is not recommended. If you are using one of the most popular e-commerce platforms, they often offer an easy integration that lets you export a “feed.” This feed continuously sends product data directly to Facebook, ensuring that your catalog is always up to date. That is why you often see the same products you previously viewed when you return to Facebook or Instagram. Jump to section [Toggle](#) ## Dynamic product ads and automatic update These are commonly known as “Dynamic Product Ads” because they are generated dynamically based on the data you provide through your feed. This means that if you update prices on your website, those prices are automatically reflected in your ads through the feed, ensuring that what the user sees is always current. These ads can be customized inside Facebook Ads Manager by applying overlays with prices or adding graphical elements to help your products stand out when users scroll through their feed. ## Product feed health and versatility When you upload your feed, you’ll also receive feedback about any issues Facebook detects in your data. A “healthy” feed often plays a key role in how successful your ads will be on the platform. It’s not only traditional online stores that can benefit from this type of advertising. For example, a car dealership can use product feeds to ensure that users who have viewed a specific type of vehicle will later see ads featuring those same models. ![Micky Weis](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2072%2072'%3E%3C/svg%3E) ### Micky Weis Freelance fractional CMO · 17 years in digital marketing · Copenhagen Micky Weis er en af Danmarks mest erfarne digitale marketingeksperter med næsten 17 års erfaring. Han arbejder som fractional CMO og specialiserer sig i SEO, organisk vækst, AI i marketing, affiliate og kommerciel strategi. Han har arbejdet med brands som Hummel, Matas, Tattoodo og Firtal, og driver i dag sin egen praksis, Weisio, fra København. [LinkedIn](https://www.linkedin.com/in/mickyweis/) [Get in touch](https://www.mickyweis.com/en/external-cmo/) ## Got a comment? Commenting requires a login right now. If you have a question about this, send it over and I will reply directly. [Get in touch](https://www.mickyweis.com/en/external-cmo/) [Log in](https://www.mickyweis.com/wp-login.php?redirect_to=https%3A%2F%2Fwww.mickyweis.com%2Fen%2Fproducts-facebook-ads%2F%23kommentarer) ## Read next [![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20758%20429'%3E%3C/svg%3E)](https://www.mickyweis.com/en/instagram-algorithm-2026/) Instagram ## [Has Instagram’s algorithm changed in 2026?](https://www.mickyweis.com/en/instagram-algorithm-2026/) If you work with Instagram on a daily basis, you’ve probably asked yourself at some point: Has Instagram’s algorithm actually… 10 Jun 2026 · 10 min [![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20758%20429'%3E%3C/svg%3E)](https://www.mickyweis.com/en/video-marketing/) Inbound & content ## [Video marketing: How to decide if it fits your marketing strategy](https://www.mickyweis.com/en/video-marketing/) I often experience that companies underestimate how large the role video plays in how we consume content online today. Whether… 13 Mar 2026 · 12 min [![](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20758%20429'%3E%3C/svg%3E)](https://www.mickyweis.com/en/discord-pr/) Social media ## [Should Discord become your next brand community?](https://www.mickyweis.com/en/discord-pr/) Digital communities are playing an increasingly significant role in everyday life. This development is changing how companies should approach PR… 2 Mar 2026 · 10 min Usually replies within 24 hours ## Want me to look at yours? Tell me what you are sitting with. You get an honest answer — including if the answer is that you do not need me. - ✓ **No pitch**You get an answer, not a sales meeting. - ✓ **No lock-in**Month to month, if we go ahead. - ✓ **Straight to me**No account manager in between. [Follow along on LinkedIn](https://www.linkedin.com/in/mickyweis/)