Introduction
Myselfie is one of the more well-known cases from Dragon’s Den. As the company grew, management needed digital support—both for executing their advertising as budgets increased rapidly, and for KPI-level guidance to help steer the business.
Solution
To meet the investors’ demand for stronger data management, I took on the role of External CMO. I was responsible for setting up KPIs, dashboards, and board-level reporting.
In addition, I managed paid advertising across Facebook and Instagram, as well as LinkedIn—handling the entire process from campaign creation to the underlying strategy.
Get a no-obligation offer
I base my approach on your business. I analyze your data—how can we take your current revenue or size to the next level?
- Are there potential growth hacks?
- Is everything set up correctly?
- Where can we scale, and what can we cut back on?
These are the questions I ask myself and my clients, whom I truly consider as partners.
